Joining Troy and Jay this week are some truly inspiring folks from Norton Healthcare in Louisville, Kentucky - System Director of Prevention and Wellness, Allison Ledford, and Data Analyst, Cameron Stelzig. They’re here to talk all about "N Good Health," Norton’s fantastic employee wellbeing program, providing a deep dive into how they're thoughtfully mixing company culture with clinical care, and using data for good.

Our guests really dig into how their program is built on solid evidence and smart data, noting that they started by figuring out what their employees truly needed, especially encouraging those crucial primary care physician relationships. Tasked with tailoring that for over 30,000 people, Cameron and Allison share how they make it personal and meet diverse needs across their growing regional presence. Plus, they’re not shy about using health data responsibly to improve care quality and manage program costs. A lot of ground covered.

You’re going to want to hear how these two leaders are making a real difference.

Episode Highlights:

00:00 - Reducing ER Visits Through Data-Driven Care

01:08 - Making Primary Care the Center of Wellness

03:48 - Launching an Evidence-Based Wellness Program

05:30 - Customizing Wellness for a Regional Workforce

06:58 - Using Claims Data to Optimize Costs and Compliance

09:33 - Closing Care Gaps With Preventive Outreach

11:38 - Building a Secure, Scalable Wellness Data System

13:58 - Scaling Culture Change with 400+ Wellness Champions

17:03 - Designing Incentives That Feel Positive, Not Punitive

20:09 - Managing GLP-1 Costs with In-House Pharmacy Strategy

24:26 - Demonstrating ROI With Biometrics and Claims Analysis

26:43 - Achieving High Engagement Through Personalization

30:11 - Partnering on Custom Wellness Tech and Reporting

34:22 - Linking Wellness Participation to Clinical Quality

Key Takeaways:

"Wellness isn't a one-size-fits-all. We need a flexible platform to do the fine work of analyzing data and strategically tiering participation."

"Our participants have higher utilization of preventive care services. They have more office visits and higher screening compliance than non-participants."

"In Good Health is about wellness and a strategic imperative driven by data and a deep commitment to employee well-being."

"We frame wellness incentives positively, not punitively."

"Align wellness value with organizational values. The more aligned, the more stakeholders will be at the table."

"Our participants have fewer inpatient admissions, lower ED visits, and fill fewer scripts than non-participants."

"Data is the first step. Obtain data from internal departments and partners to incentivize engagement."

"We use claims data to drive monthly well-being topics, ensuring programs are available for conditions on the rise."

"A culture of well-being comes from grassroots efforts, creating a prestigious environment people want to be part of."